Stop wasting time on tech and guesswork: your ideal client wants—heck, needs—the transformation you can deliver right now...
...and they're ready to buy, if you had a site that can sell'em on it.
If you’re a coach, a consultant, or a service professional, then you know that starting out online is daunting.
✗There’s conflicting advice (it’s no one’s fault, really. Different things work in different cases, and things are constantly changing).
✗You feel like you’re competing with everyone (including Harvard University, and Netflix, and that guy with the pink beard on TikTok).
✗And if it’s not tech, then it’s copy; if it’s not copy, it’s design; if it’s not design, it’s sales; what’s next? Acting??? (Just say no.)
I hear you. And I can help.
Whether It’s the tech or the copy or the content or just figuring out how to grow your income online without losing your
💩 mind – I’ve got you covered.
Where you can showcase your brand, publish content to share your expertise, and connect with clients and potential clients on your turf
= your homebase online
So you can stay in touch with your site visitors, clients, and potential clients, help them, and share your current and future offers
To connect with & grow your audience
because you need a way for clients to learn the details of your offers and conveniently book your services or discovery calls
To Grow Your Income & Impact
My best advice to you when starting out online, is to focus on one offer or service. Focusing on one offer simplifies not just your website, but also your marketing, your systems, your networking, your content—your business, really.
It will speed up the process of building the site, get you to the starting line of running your online business faster, and keep costs down.
Your clients aren't on your website for the graphic design. They're there for your expertise. They want to know if they should hire you and listen to your advice, not stare at a Vogue-like website. All that your website's design needs to tell them is that they're at the right place and that they're talking to a pro. Anything beyond is simply a "nice to have."
When you first take your business online, you don't know what you don't know. You're making decisions about your website based on assumptions and other people's experience.
So, start small, knowing you can do more later. Instead of making all the decisions now, get started and learn first-hand what works for you, what doesn't work you, what speaks to your ideal client, and frankly, figure out if an online business is right for you. The nice thing about websites is that if they're done right, you can tweak them to fit your need.
The Website Setup VIP Intensive combines guided self-work to plan and write your website and a Done-for-You VIP day where I take your content and create a WordPress website that sells.
If you're a coach, consultant, or service professional looking to build your first website, then this intensive will save you time and guesswork and will help you show up online as a pro (without spending months on a traditional web design project and without trying to master skills you'll rarely use).
With this checklist in hand, you'll know the steps of my streamlined process for building a website for your service business. Whether you build it yourself or hire a pro, by following the checklist you'll avoid costly mistakes and crash the overwhelm of building website.
If you want a general idea of how it works or if you’re about to start planning or building your website, then this one is for you.
If you're taking the Do It Yourself route--if copy comes easily to you and if you’re techy* or can easily find tech help--then use this checklist to track your progress and mark things off as you write and build your own website.
* I will say this, and this is important: If tech or design don’t come easy to you, stop wasting your time working on building your website. It’s a skill that you will rarely use, so you’ll simply be wasting time and energy that you could have put into things you do well in your business. Just like you don’t need to build your own office, you don’t need to build your own website. Yes, you can, but you don’t have to. There’s people for that.
Short and to the point, pre-recorded videos plus straightforward workbook to get your website’s copy out of your head and onto the page.
If writing your website copy is holding you back, this one is for you.
If you know that courses and workbooks are nice, but at the end of the day, you want to get better results and you want to get them faster and with less effort, then take advantage of my one-on-one service that will take you from wanting to start your business online to having a professional WordPress website that showcases your brand, grows your list, and sells your services. Plus—new in 2023—we can get it DONE IN A DAY!
If the tech or design part of setting up your website were holding you back, this one is for you!
I feel like I could completely trust you to work out the details (I never found that to be true with other web people I have worked with). You're reliable. You're smart. You deliver. And you have the skills and talent for both marketing and design. It still blows me away how beautiful my website is!
I'd send anyone that needs help to set up website or manage clients to you in a heartbeat. You're easy to work with, accessible and flexible. You are very good at finding ways that worked for me to be able to run my business with my website, like forms, scheduling, payments. I may be able to use most of the forms and appointment scheduling even after COVID-19. I now see how I can grow my business.
Thanks for all the info and inspiration! You got me actually interested in blogging. I can see how it’ll help me connect with students.
I absolutely loved the content you created for us and the plan you drew for the coming year. I know exactly what my team and I need to do and I am excited to move forward. Thank you so so much.
When we started working together, I couldn't even articulate all the ways in which our website wasn't working for us. You took a messy website and made it clean for us. You were patient with us and answered all our questions in great detail.
Very professional and easy to work with. The back and forth was always quick and clear. I am very happy with the results. I would like to work with you again in the future.
You made me see that I didn’t need a website now. You saved me a lot of time and money and I am grateful. You helped me come up with a new business idea that I’m excited about. I’ll be back!